Yang Ripol Design Studio - Marley Coffee - Jamaica Blue Mountain
"These are the first RTD (ready-to-drink) products launched in Asia by Marley C&V International. The initial range includes Jamaica Blue Mountain premium blend Americano, Latte, and a special edition single origin Americano.
The design is contained and essential in its element distribution, but the font and bean motif suggests a hint of exuberance."
"Most of the consumers in the RTD coffee market in Asia are young female, and the design is gently geared towards this demographic."
"Marley Coffee is a brand established by Rohan Marley which provides Jamaican coffee with a social conscience, responsibly farmed and respectful with its community. Marley C&V Int. brings this high quality product and social ethos to Asia.
We have been collaborating with Marley C&V Int. from their inception, and our work ranges from the branding and packaging which was translated to the Asian market, to the coffee shop franchise concept design."
Designed by Yang Ripol Design Studio