Jacson França - Liker Beer Collection
"The Liker Beer Collection is an initiative of Liker Shoes from Portão / RS-Brazil. Liker produces hand-made, eco-friendly, vegan and handmade sneakers and espadrilles with style and comfort. Three beer labels, Brown Ale, Weiss and Ipa Indian Pale Ale, were developed in this project proposal, and a surface that encompasses the three proposals to illustrate the espadrilles. The challenge of the project was to put a historical context and at the same time stripped into each label. To finish, hand lettering and more rustic illustrations were developed, also the hand, to accompany the craftsmanship of espadrilles."
Designed by Jacson França