Brand Creation and Packaging Design for Cooperation Beer of Three Breweries

Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society

Martin Fek - TA3FRUTTI

“Label design for cooperation beer of three breweries (BERHET, Browar Dukla, Browar Lasowiak). Visual language is based on triangle geometry, as a reference to three breweries. Colors reflect national symbols, color overlay symbolizes international co-operation. Explanation of geometric symbols: High Tatras (mountains on the Slovak-Polish borders); the red sky symbolizes the end of the summer; fruits: honeyberry, serviceberry, dogwood; 3 breweries, 3 fruits.”

Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society
Brand Creation and Packaging Design for Cooperation Beer of Three Breweries / World Brand & Packaging Design Society

Design Agency: Martin Fek
Article Title: Brand Creation and Packaging Design for Cooperation Beer of Three Breweries
Brand / Project Name: TA3FRUTTI
Project Type:
 Consumer Brand Creation
Design Deliverables: Corporate Graphic Design, Consumer Graphic Packaging Design
Location: Slovakia
Market Country: Slovakia
Market Region: Europe
Project Type: Agency Commercial, Published
Project Category: Beer and Cider
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Plastic