Graphic Identity for a Contemporary Artist
Hi! Estudio - Mingo Leaño
“ Mingo Leaño is a contemporary artist from Guadalajara who mixes his passion (painting) with his profession (architecture) in his work.
His work is a reflection of spontaneity and energy expressed through color.
Diversity of themes, colors and free traits make his work easy to identify.
We realize your graphic identity as an artist by making an abstraction of the fabric composed of the canvas that in turn forms the initial of your name.
Graphic communication is presented with a series of neutral colors, thus creating a balance between the work of the artist and the proposed identity.”
Design Agency: Hi! Estudio
Article Title: Graphic Identity for a Contemporary Artist
Brand / Project Name: Mingo Leaño
Project Type: Corporate Brand Creation
Strategic Deliverables: Corporate Brand Strategy
Design Deliverables: Corporate Brand Identity, Consumer Brand Identity
Market Country: Mexico
Market Region: Central America
Project Type: Agency Commercial, Published
Project Category: Corporate Brand
Consumer Packaging Format: Tube
Consumer Substrate / Material: Pulp Carton