Branding and Packaging Design for Natural Peruvian Chocolate Brand

Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society

Magno Studio - Magia Piura

“Magia Piura is a brand that specialises in chocolate and cacao derivitives and is based in Piura, Perú where it produces a distributes its products. Piura is place well-known for its mysticism and there are parts of the province that still hold on to the tradition and beliefs of shamans and spells.

To create the packaging, we were faithful to the concept of magic: key to the place of origin. But this time, relating it to its surroundings; collages, textures and brighter colours which nod to local fruits and nature that grow close to the cacao plantations.”

Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society
Branding and Packaging Design for Natural Peruvian Chocolate Brand / World Brand & Packaging Design Society

Design Agency: Magno Studio
Article Title: Branding and Packaging Design for Natural Peruvian Chocolate Brand
Brand / Project Name: Magia Piura
Design Credits: 
Designer Alejandro Gavancho,
3D Oscar Gómez,
Project Type:
 Corporate Brand Creation
Strategic Deliverables: Corporate Brand World
Design Deliverables: Corporate Brand Identity, Corporate Branding, Corporate Brand Creation, Corporate Graphic Design
Location: Peru
Market Country: Peru
Market Region: South America
Project Type: Freelance Commercial, Published
Project Category: Food
Consumer Packaging Format: Bag, Pouch
Consumer Substrate / Material: Plastic