Creativity and Design for the Range of Liquors "Artelicor"
Armoder Arte & Diseño - Artelicor
The company Artelicor entrusts us with the creation of the logo and label design of the range of its five liqueurs. A brand of premium craft elaboration liquors located in San Antonio de Requena (Valencia), born with the spirit of recovering the tradition of making natural liquors. As the initial phase of the branding project, we designed the logo-brand of the liquor company, distinguishing its initials with classic features aimed at reflecting the brand's premium spirit. In the second phase, inspired by the union of art and liquor, the designer enhances the brand through a distinctive illustration with a color code based on flavor ... an "Explosion of color" as an analogy of the nuances of flavor found in each product merges around the highlighted brand with a silver stamping.
Design Agency : Armoder Arte & Diseño / Giovanni Acquaviva
Article Title: Creativity and Design for the Range of Liquors "Artelicor"
Brand / Project Name: Artelicor
Design Credits: Creativity / Design / Illustrator: Giovanni Acquaviva
Project Type: Corporate Brand Creation
Design Deliverables: Corporate Brand Identity, Corporate Branding, Corporate Graphic Design, Corporate Environment Design
Market Country: Spain
Market Region: Multiple Regions
Project Type: Agency Commercial, Published
Project Category: Spirits
Consumer Packaging Format: Bottle, Box
Consumer Substrate / Material: Glass, Pulp Paper