Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers

Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers / World Brand & Packaging Design Society

Chargefield - Collective Arts Beer Label

“Collective Arts Brewing is a craft brewery in Hamilton, Ontario. It is a grassroots craft brewery whose mandate is to combine "the craft of brewing with the inspired talents of emerging and seasoned artists, musicians, photographers & filmmakers", selecting previously published pieces of artwork every year to adorn their cans. 

For series 10, our illustration Nothing for Miles was one of the pieces chosen out of 2,000+ submissions from around the world. It became the label of Jam Up the Mash in stores in Ontario at the LCBO and The Beer Store, as well as across Canada, New York, Chicago, Nashville, Connecticut, Massachusetts, Vermont, England, Italy, Spain and Australia.”

Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers / World Brand & Packaging Design Society
Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers / World Brand & Packaging Design Society
Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers / World Brand & Packaging Design Society
Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers / World Brand & Packaging Design Society

Design Agency: Chargefield
Article Title: Craft of Brewing Inspired by Artists, Musicians, Photographers and Filmmakers
Brand / Project Name: Collective Arts Beer Label
Design Credits: 
Art Director, Illustrator, Designer John Godfrey 
Design Deliverables: Consumer Graphic Packaging Design
Location: Canada
Market Country: Multiple Countries
Market Region: Multiple Regions
Project Type: Agency Commercial, Published
Project Category: Beer and Cider
Consumer Packaging Format: Can
Consumer Substrate / Material: Metal