Mouchao Fortified Wines Rebrand
UMA - Mouchao Fortified Wines
Mouchão is an unique Alentejo wine brand with 70 years of history and one of the iconic wines makers of Portugal.
The rebrand reflects Mouchão heritage with a sober look inspired on its historic geometrical symbol. An important aspect of the rebrand was the creation of an unique global image but also a strong individual identity of each product.
These are the 2 fortified wines of Mouchão: Tonel Aged Dessert and Abafado.
Design Agency : UMA
Article Title: Mouchao Fortified Wines Rebrand
Brand / Project Name: Mouchao Fortified Wines
Design Credits: UMA
Production Credits : Fedrigoni Papers
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Product Brand Architecture
Design Deliverables: Consumer Rebranding, Consumer Graphic Packaging Design
Market Country: Multiple Countries
Market Region: Global
Project Type: Agency Commercial, Published
Project Category: Wine
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Glass