A Serious Dry Cider for Not So Serious People

A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society

Connor Arnot -  Stowe Cider / Pippin Ain't Easy

Pippin Ain't Easy, but it sure is fun. This unique and diverse cider pays homage to two varietals of pippin apples. Staying true to Stowe Cider’s mission of bringing something different to the cider scene this design mixes traditional Victorian influences with the Super Fly flash of the '70s. Pippin Ain't Easy was created to be a serious dry cider for not so serious people.

A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society
A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society
A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society
A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society
A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society
A Serious Dry Cider for Not So Serious People / World Brand and Packaging Design Society

Design Agency : Connor Arnot
Article Title: A Serious Dry Cider for Not So Serious People
Brand / Project Name: Stowe Cider / Pippin Ain't Easy
Design Credits: Connor Arnot: Creative Director/Designer
Production Credits : Creative Labels of Vermont / Clov.com
Strategic Deliverables: Consumer Product Naming, Consumer Tone of Voice
Design Deliverables: Consumer Graphic Packaging Design
Location: United States America
Market Country: United States America
Market Region: North America
Project Type: Freelance Commercial, Published
Project Category: Beer and Cider
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Glass