Brand and Packaging Design Concept for Healthy and Tasty Popcorn

Brand and Packaging Design Concept for Healthy and Tasty Popcorn  / World Brand & Packaging Design Society

Openmint - HolyCorn!

"This is the concept for the HolyCorn! company which provides healthy and yet tasty popcorn. 
Our idea was to design the cute and funny character who describes the product very emotionally and reveals its advantages in a funny manner. We created the cute baby-popcorn and embed it into the logo. 
The Pantone inspired colours also emphasise the bold and cocky spirit of the brand."

Brand and Packaging Design Concept for Healthy and Tasty Popcorn  / World Brand & Packaging Design Society
Brand and Packaging Design Concept for Healthy and Tasty Popcorn  / World Brand & Packaging Design Society
Brand and Packaging Design Concept for Healthy and Tasty Popcorn  / World Brand & Packaging Design Society
Brand and Packaging Design Concept for Healthy and Tasty Popcorn  / World Brand & Packaging Design Society

Design Agency: Openmint
Brand / Project Name: HolyCorn!
Project Type : Consumer Brand Creation
Strategic Deliverables: None of the Above
Design Deliverables: Consumer Graphic Packaging Design
Location: Russia
Market Country: Russia
Market Region: Europe
Project Type: Agency Concept / Non Published
Project Category: Confectionery
Packaging Format: Flow-Pack
Substrate / Material: Plastic