Israeli Student Concept for Austerity Baking Brand and Packaging Design
Liad Shadmi , Shenkar College of Engineering and Design - Austerity Packaging
"Baking materials Packaging influenced from the Austerity regime in Israel.
From 1949 to 1959, the state of Israel was, to a varying extent, under a regime of austerity (Hebrew: צנע, Tzena'), during which rationing and similar measures were enforced.
The design draws values of simplicity, functionality and meagerness. Each package has a red mark that indicates the opening.
Packaging design course, third year, Shenkar
Guidance : Dekel J. Maimon"
Design Agency: Liad Shadmi, Shenkar College of Engineering and Design
Photographer: Keith Glassman
Brand / Project Name: Austerity Packaging
Project Type : Consumer Brand Creation
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Graphic
Market Country: Israel
Market Region: Global
Project Type: Student Concept / Non Published
Project Category: Bakery
Packaging Format: Bag, Bottle, Box, Wrap
Substrate / Material: Plastic, Pulp Paper