Packaging Design that Represents the Scents and Fragrances of the Grappa Before being Opened
BasileADV - Grappa Antonelli
"Antonellis’ distillery is a prestigious reality that recovers the century-old tradition of marcs distillation. Antonellis grappa is a distinguishable and remarkable product thanks to its high quality and packaging. Its label, with the uncommon design and graphics, lets you imagine the scents and fragrances even before tasting the grappa. The copper evokes the alembics used to still grappa with a traditional and unchanged method: low temperature vapour to favor the extraction and selection of the best scents and most delicate fragrances.
To each mono-vine has been associated a colour, chosen to enhance grappa’s flavor and density."
Design Agency: BasileADV
Brand / Project Name: Grappa Antonellis
Project Type: Consumer Brand Creation
Design Deliverables: Consumer Graphic Packaging Design
Market Country: Italy
Market Region: Global
Project Type: Agency Commercial / Published
Project Category: Spirits
Packaging Format: Bottle
Substrate / Material: Glass