Vegetable Freak Show with New Freaky Brand for Veggie Chips

Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society

 TIBOR+ - Freaky Veggie Chips

"Welcome to a vegetable freak show with our Freaky Veggie Chips.

Whether potato, carrot or yam, these weird guys would never have made it onto a supermarket shelf. Why not? Because they look overgrown, crooked and curvy.

These guys just grew as nature intended. Eccentrics, nerds, oddballs, free spirits, Quasimodos... these tubers and beets grew up knowing that you can’t please everyone.

And why should they? But the fact is, we love misfits and mavericks!

Only the inner values count for us and from these unique and odd-looking veggies, we’ve made the best chips imaginable.

And let’s face it – what is normal?

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Freaky Veggie Chips - Naturally Imperfect
Commercial Class: Crooked!
Carrots refined with Chili & Garlic
Carrots with Quirks

Freaky Veggie Chips - Naturally Imperfect
Unique and Natural
Potato refined with Paprika and Sea Salt
Nurtured but Naughty

Freaky Veggie Chips - Naturally Imperfect
EU Standard: Enticingly Curvy
Sweet Potato refined with Cinnamon & Vanilla
Indecently Delicious

Freaky Veggie Chips - Naturally Imperfect
Quality Class: Oddball
Beetroot refined with Sea Salt & Olive Oil
What is normal?"

Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society
Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society
Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society
Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society
Vegetable Freak Show with New Freaky Brand for Veggie Chips / World Brand & Packaging Design Society

Design Agency: TIBOR+
Design: Tibor Hegedues
Copywriters: Harmen Biró, Shane Costello
Brand / Project Name: Freaky Veggie Chips
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy
Design Deliverables: Consumer Graphic Packaging Design
Location: Germany
Market Country: Germany
Market Region: Europe
Project Type: Agency Concept / Non Published
Project Category: Fresh Food
Packaging Format: Pouch
Substrate / Material: Pulp Paper