Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience

Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience / World Brand & Packaging Design Society

Luminous Design Group - Kolionasios Greek Baklava

"A limited number of packages made in two sizes promoting Greek Baklava at the global food exhibition, SIAL at Paris. We were asked to create an engaging experience with contemporary products that represents their Greek origin. Another challenge was to emphasise the traditional handmade production process, as well the natural Greek raw materials used. Black color thematic illustrations were portrayed. A granny rolling dough fills, a part of an ancient Greek pillar, traditional ingredients of baklava, all printed on white metallic boxes. Combined with the use of typography and the occasionaly use of gold foil achieving premiumness and high quality."

Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience / World Brand & Packaging Design Society
Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience / World Brand & Packaging Design Society
Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience / World Brand & Packaging Design Society
Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience / World Brand & Packaging Design Society

Design Agency: Luminous Design Group
Brand / Project Name: Kolionasios Greek Baklava
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy
Design Deliverables: Consumer Branding, Consumer Graphic Packaging Design
Location: Greece
Market Country: Multiple Countries
Market Region: Multiple Regions
Project Type: Agency Commercial / Published
Project Category: Confectionery
Packaging Format: Can, Tin
Substrate / Material: Metal