Packaging Design Project for the Largest Brazilian Breads Company

MAC Group - Seven Boys

"Agência MAC Group - Project created for Seven Boys, the largest national bread company in Brazil. The packaging design has a fun, playful concept, in which it was still created with a friendly cow. Being a milk bread, we have a combination of colors of white and blue, plus a splash of milk to better illustrate the appettite appeal. The definition of brand naming, logo are part of the design, as well as the clains of product positioned within the balloons."

Design Agency: MAC Group
Brand / Project Name: Seven Boys
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Naming, Consumer Product Naming
Design Deliverables: Consumer Brand Creation, Consumer Visual Brand Identity, Consumer Graphic Packaging Design
Location: Brazil
Market Country: Brazil
Market Region: South America
Project Type: Agency Commercial / Published
Project Category: Bakery
Packaging Format: Bag, Basket
Substrate / Material: Plastic