Modern, Classic and Classy Wines from La Rioja, Spain

Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society

Montalbán Estudio - El Tuerto

"El Tuerto is a classic wine from La Rioja with a modern touch. It shares its name with the river flowing by the vineyard, so we decided to skip the typical images of the winery and the land and replaced them with illustrations of the local fauna. The clear and delicate style of the labels evokes the natural environment in which the wine unfolds, highlighting and dignifying its origin. A classic design with a fresh language."
 

Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society
Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society
Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society
Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society
Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society
Modern, Classic and Classy Wines from La Rioja, Spain / World Brand & Packaging Design Society

Design Agency: Montalbán Estudio
Brand / Project Name: El Tuerto
Project Type : Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Naming, Consumer Product Naming, Consumer Product Brand Architecture
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Visual Brand Identity, Consumer Graphic Packaging Design
Location: Spain
Market Country: Spain
Market Region: Global
Project Type: Agency Commercial / Published
Project Category: Wine
Packaging Format: Bottle
Substrate / Material: Glass