Brand Design Rejuvenation for South African Small Batch Boutique Wine Brand

Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society

Studio Collective - The Wine Thief

"The Wine Thief is a South African small batch boutique wine brand, who’s wines are made selecting only the finest grapes from various farms around the Cape. 

The Wine Thief approached us a few months ago to revive their current brand identity and create a series of designs for a new house range. We opted to design a new collection of labels with a series of different map overlays to represent each region that Wine Thief’s finely-selected grapes originate from, emphasizing the company’s commitment to individuality and creating unique, small-batch wines."

Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society
Brand Design Rejuvenation for  South African Small Batch Boutique Wine Brand / World Brand & Packaging Design Society

Design Agency: Studio Collective 
Creative Director: Michelle Viljoen
Designers: Demi Psaros, Michelle Viljoen
Client: Ewan Mackenzie - The Wine Thief Productions
Brand / Project Name: The Wine Thief
Project Type: Consumer Brand Creation, Consumer Brand Rejuvenation
Strategic Deliverables: Consumer Brand World
Design Deliverables: Consumer Rebranding, Consumer Graphic Packaging Design, Consumer Retail Design, Consumer Brand Guidelines
Location: South Africa
Market Country: South Africa
Market Region: Africa
Project Type: Agency Commercial / Published
Project Category: Wine
Consumer Packaging Format: Bottle
Substrate / Material: Glass