Packaging Redesign for Russian Apple Natural Juice Brand
NovaBrand - Yablon'ya (Apple tree)
" «Apple Tree» is a natural unclarified juice, squeezed from fresh apples, with the addition of other fruits and berries. The most fresh and ripe fruits are selected for juice production. The juices do not contain any additives, sugar, water and preservatives.
Series of juices in original plastic jars was prepared for the final of FIFA World Cup 2018, which will be held in Russia. Let's support the team!"
Design Agency: NovaBrand
Brand / Project Name: Yablon'ya (Apple tree)
Project Type: Corporate Brand Redesign, Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy, Consumer Brand Naming
Design Deliverables: Corporate Branding, Corporate Retail Design, Consumer Branding, Consumer Retail Design
Market Country: Russia
Market Region: Europe
Project Type: Agency Commercial / Published
Project Category: Beverages
Consumer Packaging Format: Can
Substrate / Material: Plastic