The Colombian Rainforest in an Ice Cream
Siegenthaler &Co - Selva Nevada
"We were commissioned to create the brand and packaging for Selva Nevada; An artisan ice cream company that rescues the flavors of Colombian biodiversity.
When we tried the products we were immediately transported to the jungle, and we wanted to convey the same feeling through our packaging. We decided to illustrate the Colombian fauna and flora around the packaging with style inspired by Henri Rousseau. The result: Colombia's jungle in an ice cream."
Design Agency: Siegenthaler &Co
Brand / Project Name: Selva Nevada
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Brand Strategy, Consumer Product Brand Architecture
Design Deliverables: Consumer Brand Identity, Consumer Graphic Packaging Design
Market Country: Colombia
Market Region: South America
Project Type: Agency Commercial / Published
Project Category: Frozen Food
Consumer Packaging Format: Pot
Substrate / Material: Pulp Carton