Brand and Packaging Redesign for Organic Farm in South Korea
Kwakji - Silky Lan-An Egg Packaging
" 닭키우는회장님(Chairman to raise chicken) is Organic Farm in South Korea.
Silky Lan is the brand name of an egg produced by a healthy chicken living on the farm.
You can see that there are 20 fresh eggs in a transparent box.
Inside the box is a leaflet with an introduction to the farm and eggs."
Design Agency: Kwakji
Brand / Project Name: Silky Lan-An Egg Packaging
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Brand Naming
Design Deliverables: Consumer Branding, Consumer Rebranding, Consumer Visual Brand Identity, Consumer Graphic Packaging Design, Consumer Structural Packaging Design
Location: Korea, South
Market Country: South Korea
Market Region: Asia
Project Type: Freelance Commercial / Published
Project Category: Fresh Food
Packaging Format: Case
Substrate / Material: Plastic