Minimal & Colourful New Packaging Design for Wholemeal Bread Company
Los Fígaro - Wholemeal Bread Packaging ReDesign
"For La Patita Polola we were asked to redesign its old packaging, they needed a cleaner look and a system that could help to identify in an easy way their variety of breads.
We choose to deconstruct the ingredients of each kind of bread and put them over colorful background for quicker recognition. The bold and modern typeface allows the user to easily read the title and make the connection between the title, the color, and the pattern."
Design Agency: Los Fígaro
Brand / Project Name: Wholemeal Bread Packaging ReDesign
Project Type: Consumer Brand Redesign
Design Deliverables: Consumer Graphic Packaging Design, Consumer Structural Packaging Design
Market Country: Mexico
Market Region: North America
Project Type: Agency Commercial / Published
Project Category: Bakery
Packaging Format: Bag
Substrate / Material: Plastic, Pulp Paper