Pharmaceutical Acne Treatment Complete Product Range

Pharmaceutical Acne Treatment Complete Product Range / World Brand & Packaging Design Society

 ABC Design Communication - Frezyderm

"The creative concept was based on the idea that teenagers should desigmatize acne, by having modern design products that fit their current lifestyle and not products with strict pharmaceutical profile that keep reminding them that acne is a serious problem.
Black was chosen as the basic color and as key visual, an original shape was used to indicate the targeted action of the products."

Pharmaceutical Acne Treatment Complete Product Range / World Brand & Packaging Design Society

Design Agency: ABC Design Communication
Article Title: Pharmaceutical Acne Treatment Complete Product Range
Brand / Project Name: Frezyderm complete product range, for acne treatment
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy
Design Deliverables: Consumer Brand Identity, Consumer Branding, Consumer Brand Creation, Consumer Graphic Packaging Design
Location: Greece
Market Country: Multiple Countries
Market Region: Multiple Regions
Project Type: Agency Commercial / Published
Project Category: Health Care
Consumer Packaging Format: Bottle, Box
Consumer Substrate / Material: Plastic, Pulp Carton