Illustrative Cider Label for Ontario Arts-Focused Brewery
Chargefield - Collective Arts Cider Label
"Collective Arts Brewing is a craft brewery in Hamilton, Ontario. It is a grassroots craft brewery whose mandate is to combine "the craft of brewing with the inspired talents of emerging and seasoned artists, musicians, photographers & filmmakers", selecting previously published pieces of artwork every year to adorn their cans.
For series 9, our illustration Hard Landings was one of the pieces chosen out of 2,000+ submissions from around the world. It became the label of the Honey & Lavender Cider in stores in Ontario at the LCBO and The Beer Stor, as well as across Canada, New York, Chicago, Nashville, Connecticut, Massachusetts, Vermont, Italy, Spain and Australia. It was also used on promotional materials such as coasters and event ads."
Design Agency: Chargefield
Article Title: Illustrative Cider Label for Ontario Arts-Focused Brewery
Brand / Project Name: Collective Arts Cider Label
Design Credits: Art Director, Illustrator, Designer John Godfrey
Design Deliverables: Consumer Graphic Packaging Design
Market Country: Multiple Countries
Market Region: Multiple Regions
Project Type: Agency Commercial / Published
Project Category: Beer and Cider
Consumer Packaging Format: Can
Consumer Substrate / Material: Metal