Brand Identity for Plant Nursery in Greece

Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society

Oxhouse Design Studio - MODAGRI

MODAGRI is engaged in the production and the wholesale of outdoor plants. It has one of the largest plant nurseries in Greece and the Balkans with more than 500,000 Sq m of cultivated area. The logo is built by the cultivated fields’ patterns embedded into a robust and balanced capital ‘M, thus highlighting the large scale of the nursery (MODAGRI’s main competitive advantage). A dark grey color palette was adopted in order to avoid clichés (green, brown) and establish a solid, down-to-earth visual impact.”

Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society
Brand Identity for Plant Nursery in Greece / World Brand & Packaging Design Society

Design Agency: Oxhouse Design Studio
Article Title: Brand Identity for Plant Nursery in Greece
Brand / Project Name: MODAGRI
Design Credits: Christos Tsoleridis Creative Direction and Design
Project Type: Corporate Brand Creation
Strategic Deliverables: Corporate Brand Strategy
Design Deliverables: Corporate Brand Identity
Location: Greece
Market Country: Greece
Market Region: Europe
Project Type: Freelance Commercial, Published
Project Category: Agriculture