Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda Dairy Products

Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda  Dairy Products / World Brand Design Society

Frente - Dália Sabor da Fazenda

Concept, visual language and packaging design for the innovative line of dairy products "Sabor da Fazenda", from Dália Alimentos. The "Sabor da Fazenda" line rescues the characteristics, reliability and care of small farmers to translate the quality and benefits of their products. That's why the visual concept uses the illustration of a glass bottle of milk, cows, birds and an ancient can used for milk placement, besides other illustrations of farm elements. This illustrations were disposed as a pattern inspired by the visual of an old fashioned tablecloth, also a reference to the ancient and traditional way of making dairy products.

Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda  Dairy Products / World Brand Design Society
Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda  Dairy Products / World Brand Design Society
Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda  Dairy Products / World Brand Design Society
Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda  Dairy Products / World Brand Design Society


Design Agency Name:
 Frente
Article Title: Concept, Visual Language and Packaging Design for ‘Dália Sabor’ da Fazenda Dairy Products
Brand / Project Name: Dália Sabor da Fazenda
External Design Credits : Circle Lab Photographer 
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Product Brand Architecture
Location: Brazil
Market Country: Brazil
Market Region: South America
Project Type: Agency Commercial, Published
Project Category: Dairy
Consumer Packaging Format: Box
Consumer Substrate / Material: Metal, Plastic, Pulp Carton