Packaging Design for Delirio Wine

Packaging Design for Delirio Wine / World Brand Design Society

Hula - Delirio

Packaging design for a natural wine, born in Rioja Alavesa, at the foot of the mountain 'Sierra Cantabria'. Through his intuition and criteria, the author makes from this wine his particular delirium. 
From the etymological origin of Delirio: in Latin de lirare, 'to leave the furrow when plowing', we imagined a moment of Delirio in the vineyard, ideas that spring from the furrow to take flight and step on land once again in form of wine 
The illustration recreates a mysterious, nocturnal scene with the Sierra Cantabria as a silent protagonist of everything that happens in the vineyard.

Packaging Design for Delirio Wine / World Brand Design Society
Packaging Design for Delirio Wine / World Brand Design Society
Packaging Design for Delirio Wine / World Brand Design Society

Design Agency Name: Hula
Article Title: Packaging Design for Delirio Wine
Brand / Project Name: Delirio
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Brand World
Design Deliverables: Consumer Rebranding
Location: Spain
Market Country: Multiple Countries
Market Region: Global
Project Type: Agency Commercial, Published
Project Category: Corporate Brand Category:
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Glass