Project3 Packaging Design
Studio miko - Project3
In the saturated market of specialist beers, Project3 set out to provide something truly refreshing: the three essentials brewed really, really well.
Tasked with building their identity from the ground up, we crafted a no nonsense, all-flavour brand which reflects the values of the brewery. Project3, a clean new player with the basics perfected.
Inspired by the perfect pint, we created bespoke numerals that capture the character of the beers.
Design Agency Name: Studio miko
Article Title: Project3 Packaging Design
Brand / Project Name: Project3
External Design Credits : Creative Directors: Alistair Millen & Laurence Denmark
Project Type: Corporate Brand Creation, Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Brand Naming, Consumer Product Naming, Consumer Tone of Voice, Consumer Brand World, Consumer Product Brand Architecture
Design Deliverables: Consumer Brand Identity, Consumer Branding, Consumer Brand Creation, Consumer Graphic Packaging Design, Consumer Structural Packaging Design, Consumer Brand Guidelines, Consumer Advertising
Location: United Kingdom
Market Country: United Kingdom
Market Region: Europe
Project Type: Agency Concept, Non Published
Project Category: Beer and Cider
Consumer Packaging Format: Can
Consumer Substrate / Material: Metal