New Identity and Labels for Craft beer Start-up in Interlaken, Switzerland

Studio Nissa - Barrel Brewing Co.1.jpg

Studio Nissa - Barrel Brewing Co.

Brief was to create a very simple, standout and different looking craft beer identity also with names for the 4 types of beers on offer in the brewery. We took 3 basic mountain silhouettes from the world famous view in Interlaken, Switzerland and incorporated them into the label background. Simple and clean was what the client requested and we feel this was achieved. Next is website, merchandising and digital marketing to align the brand dna across all platforms.

Design Agency Name: Studio Nissa
Organisation/Project Type: Agency, Published Commercial Design
Article Title: New Identity and Labels for Craft beer Start-up in Interlaken, Switzerland
Brand / Project Name: Barrel Brewing Co.
Production Credits :
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Brand Naming, Consumer Product Naming, Consumer Tone of Voice, Consumer Brand World, Consumer Product Brand Architecture
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Rebranding, Consumer Brand Identity, Consumer Brand Guidelines, Consumer Graphic Packaging Design, Consumer Retail Brand Design, Consumer Brand Digital Design, Consumer Brand Advertising
Location: Switzerland
Market Country: Switzerland
Market Region: Europe
Project Category: Beer and Cider
Consumer Packaging Format: Bottle, Can
Consumer Substrate / Material: Glass