Branding Identity for Fabrick

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Fairy Shih - Fabrick

Most people don’t know that fashion is the No.2 polluting industry in the world second only to the oil industry. That is the reason why FABRICK exists. A fashion brand that provides rental clothing service for customers. Raise the awareness to help people to stop purchasing fast fashion products. FABRICK provides several ways for our audience. First, a monthly swap party event, second, a website that provides fashion consult and market place. And, third a rental clothing service on mobile phone.

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Design Agency Name: Fairy Shih
Organisation/Project Type: Freelance, Non Published Concept Design
Article Title: Branding Identity for Fabrick
Brand / Project Name: fabrick / Branding Identity
External Design Credits: Unsplash.com / Everlane.com
Project Type: Corporate Brand Creation
Strategic Deliverables: Corporate Research / Insight, Corporate Brand Strategy, Corporate Brand Naming, Corporate Tone of Voice, Corporate Brand World
Design Deliverables: Corporate Brand Identity, Corporate Branding, Corporate Brand Creation, Corporate Brand Identity, Corporate Brand Identity System, Corporate Graphic Design, Corporate Retail Brand Design, Corporate Brand Digital Design, Corporate Brand Advertising
Location: United States America
Market Country: United States America
Project Category: Retail
Corporate Brand Touchpoints: Retail Design, Signage, Branded Content, Branded Events, Brand Identity, Graphic Design, Iconography, Illustration, Packaging Design, Service Design, Typography, Printed Advertising, Printed Advertising Campaign, Digital Advertising, Digital Website