Monkfish Beer Label Design

Monkfish Beer Label Design / World Brand Design Society

Voronoi Design Co - Monkfish Brewery

Monkfish Brewery ordered an overall concept design, architecture of the brand line-up, names of sorts of beer, and individual design of each beer label. Apart from designing the labels, we've also created an overall concept for the brand, names of sorts of beer, an architecture of the brand line-up, and common strategy of the visual appearance of packages. We've created a unique illustration for each sort of beer, filling it with riddles
and meanings. The pictures are interesting to examine, each one of them is full of immersive subtle details. We've chosen a transparent basis for labels to create the effect of waves in the background of the illustration. The shape of the wave is unique for each direction and taste.

Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society
Monkfish Beer Label Design / World Brand Design Society

Design Agency Name: Voronoi Design Co
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Monkfish Beer Label Design
Brand / Project Name: Monkfish Brewery
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy, Consumer Product Naming, Consumer Tone of Voice, Consumer Product Brand Architecture
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Brand Guidelines, Consumer Graphic Packaging Design, Consumer Structural Packaging Design
Location: Russia
Market Country: Russia
Market Region: Europe
Project Category: Beer and Cider
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Glass