Ella Bella Branding and Packaging

Ella Bella Branding and Packaging / World Brand Design Society

Pumpu Studio - Ella Bella Brand Project

Ella Bella is a brand that makes women feel unique, radiant and beautiful, offering different services in one place: dress rental, professional makeup and rental of accessories of an incomparable style.

We create a naming inspired by all contemporary women who love to express their femininity and glamorous personality, it is a consonant rhyme that makes it memorable and speaks directly to the market so the rest of the identity system perfectly reflects the brand's attributes. The logo incorporates contemporary and classic elements creating a balance between the typographies designed, the difference of the strokes represents all women and their different styles, resulting in a versatile and distinctive logo. The color palette reinforces the clean, elegant and feminine personality of the brand.

Ella Bella Branding and Packaging / World Brand Design Society
Ella Bella Branding and Packaging / World Brand Design Society
Ella Bella Branding and Packaging / World Brand Design Society
Ella Bella Branding and Packaging / World Brand Design Society

Design Agency Name: Pumpu Studio
Article Title: Ella Bella Branding and Packaging
Brand / Project Name: Ella Bella Brand Project
Project Type: Corporate Brand Creation
Strategic Deliverables: Corporate Research / Insight, Corporate Brand Strategy, Corporate Brand Naming
Design Deliverables: Corporate Brand Identity, Corporate Branding, Corporate Brand Creation, Corporate Graphic Design
Location: Mexico
Market Country: Mexico
Project Type: Agency Promotional, Self Published
Project Category: Fashion
Consumer Packaging Format: Bag
Consumer Substrate / Material: Pulp Paper