Honest Chocolate

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Azadeh Gholizadeh - Honest Chocolate

Honest Chocolate is a family owned business situated in the beautiful city of Ghent. They’re a leading producer and supplier of healthy and honest chocolates made with respect for people and nature. They are passionate about quality and selecting the right ingredients to bring you only the best. Their organic Belgian chocolates are made with no added sugar because they believe that it’s not the sugar that makes the chocolate delightful, but the ingredients. It’s in nature where they find their inspiration to deliver you the most delightfully wholesome chocolates.Our brief was to redesign their existing Green Dream - Chocolates range with a focus on the pleasure of treating yourself, guilt-free. We turned their former baseline into a real brand name and utilized ‘Chocolates from Heaven’ to transport us to a world of pleasure. The dreamy surreal illustrations create an imaginary world that allows us to dream of ‘heavenly’ flavors. Every detail is designed to bring a smile to your face, inspired by simple and colorful flowers which are the symbol of heaven. The tactile wrapper and hot-foil finishes enhance the feeling of craftsmanship, honest ingredients, and premium quality.

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Design Agency Name: Azadeh Gholizadeh
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Honest Chocolate
Brand / Project Name: Honest Chocolate
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Brand Strategy
Design Deliverables: Consumer Rebranding, Consumer Graphic Packaging Design, Consumer Retail Brand Design
Location: Iran
Market Country: Austria
Market Region: Europe
Project Category: Confectionery
Consumer Packaging Format: Box
Consumer Substrate / Material: Pulp Paper