Identity for Coffeeshop and Showroom
Canape Agency - Yes,dress!
‘Yes, dress’ — it’s a showroom and coffee shop in Nikolaev. We wish to show you our graphic design case for this project.
Our main task was to create an identity with a clear message to the target audience, create an emotional identity. So, we developed a complete design system, which consists of a logo, illustrations, and a pattern.
The logo has a clear font and form. Such decision attracts attention and emphasizes the emotionality of the name. The pattern — is a dynamic element of the system. Illustrations present to the customer's different emotional mood.
Pink, black, white — are colors of the corporate style. The color palette is enjoyable and works well with the interior design.
The identity looks competitive, distinctive and nice.
Design Agency Name: Canape Agency
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Identity for Coffeeshop and Showroom
Brand / Project Name: Yes,dress!
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Naming, Consumer Product Naming, Consumer Tone of Voice
Design Deliverables: Consumer Branding, Consumer Brand Identity System, Consumer Graphic Packaging Design, Consumer Brand Advertising
Market Country: Ukraine
Market Region: Europe
Project Category: Fashion
Consumer Packaging Format: Bag, Blister-Pack, Cup, Tray, Pouch
Consumer Substrate / Material: Fabric, Plastic, Pulp Carton