Packaging Design for Imaginary Coffee Brand

CA COLLECTIVE - Caldono Coffee   (Student)2.jpg

CA COLLECTIVE - Caldono Coffee (Student)

This is my school project for Ad Packaging Design Class. Our mission was to create an imaginary coffee brand and design packages for various flavors, also including ad designs for this imaginary brand. We were challenged as we were asked to research ancient African and South American art and get inspired from it.

CA COLLECTIVE - Caldono Coffee   (Student)1.jpg
CA COLLECTIVE - Caldono Coffee   (Student)3.jpg
CA COLLECTIVE - Caldono Coffee   (Student)5.jpg
CA COLLECTIVE - Caldono Coffee   (Student)4.jpg

Design Agency Name: CA COLLECTIVE
Organisation/Project Type: Student, Published Self Promotional Design
Article Title: Packaging Design for Imaginary Coffee Brand
Brand / Project Name: Caldono Coffee Brand Project
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Naming, Consumer Product Naming
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Brand Identity System, Consumer Brand Guidelines, Consumer Graphic Packaging Design, Consumer Brand Digital Design, Consumer Brand Advertising
Location: Turkey
Market Country: Multiple Countries
Market Region: South America
Project Category: Beverages
Consumer Packaging Format: Bag