Seloflex Brand and Packaging Redesign

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Agência BUD - Seloflex

Redesign project for seloflex, industry manufacturer of paints and waterproofing. Our idea was the reconstruction of the brand starting to a strong identification, creating a symbol to translate and be a starting point for the development of the whole project. As always keeping design clean as a basis of the proposal.

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Design Agency Name: Agência BUD
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Seloflex Brand and Packaging Redesign
Brand / Project Name: Seloflex
External Design Credits: Franklin Zampani - Creative Director - Bruno Lodovichi - Designer
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Product Brand Architecture
Design Deliverables: Consumer Rebranding, Consumer Brand Guidelines
Location: Brazil
Market Country: Brazil
Market Region: South America
Project Category: Promotional
Consumer Packaging Format: Bucket
Consumer Substrate / Material: Plastic