Gitanos - Terra Wash
Terra Wash+Mg® is 100% mineral based, non-toxic, eco laundry detergent replacement. One sachet will clean and deodorize your laundry better than standard laundry detergent. Terra Wash+Mg® is reusable for 365 washes, literally a few pennies per use. It is naturally anti-bacterial, non-toxic with zero synthetic chemicals, keeps the washing machine hygienic, and is only 14 cents per wash.
The packaging its inspirited in a natural and craft concept for communicate the product benefit.
Design Agency Name: Gitanos
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Terra Wash
Brand / Project Name: Terra Wash
Project Type: Consumer Brand Redesign
Strategic Deliverables: Consumer Brand Strategy, Consumer Brand World
Design Deliverables: Consumer Rebranding
Location: Costa Rica
Market Country: Costa Rica
Market Region: Central America
Project Category: Household
Consumer Packaging Format: Box
Consumer Substrate / Material: Pulp Carton