Branding and Packaging Design for Cold Pressed Juice Brand Greenpeople

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Beatriz Lamanna Studio - Greenpeople Cold Pressed Juice

The Largest Cold Pressed Juice Company in Brazil, @Greenpeoplebrasil wanted to deliver a different experience and name through an innovative design. The logo can be described as an alien or a growing plant, depending on the point of view, and this questioning brings good attention to the brand. Greenpeople offers cold pressed juices and healthy snacks with top technology and only natural ingredients, with no sugar or artificial addings. The product design works with colors and cool names based on the combination of fruits or greens.

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Design Agency Name: Beatriz Lamanna Studio
Organisation/Project Type: In-house, Published Commercial Design
Article Title: Branding and Packaging Design for Cold Pressed Juice Brand Greenpeople
Brand / Project Name: Greenpeople Cold Pressed Juice Brand Project
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Naming, Consumer Brand World
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Brand Experience, Consumer Graphic Packaging Design
Location: Brazil
Market Country: Brazil
Market Region: South America
Project Category: Health and Beauty
Consumer Packaging Format: Bag, Bottle
Consumer Substrate / Material: Plastic