Probe is our most recent exercise in material and product exploration, an addition to our collection of experimental objects that serve as platforms for new applications, material development and finishes or as simple exercises to push and promote new ideas. As big fans of concrete we continue to examine and push its unique features, aesthetics, textures and shapes. Probe not only explores material properties but also tests for form, volume and mold design. The result, an experimental and emotional set of artifacts that continue our conversation on concrete under the context of industrial design and everyday objects.

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Design Agency Name: SHIFT
Organisation/Project Type: Agency, Published Self Promotional Design
Article Title: PROBE Lamp
Brand / Project Name: PROBE
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Brand Strategy, Consumer Brand Naming, Consumer Product Naming,
Consumer Brand World
Design Deliverables: Consumer Branding, Consumer Brand Identity, Consumer Brand Identity System, Consumer Brand Guidelines, Consumer Brand Experience, Consumer Graphic Packaging Design, Consumer Brand Digital Design
Location: Mexico
Market Country: Multiple Countries
Market Region: Multiple Regions
Project Category: Household
Consumer Packaging Format: Box
Consumer Substrate / Material: Metal