14 Cannons Reaching Sail Beer Packaging

5K Soda Can With Water Drops Mockup by Anthony Boyd Graphics

Longo Designs - 14 Cannons Beer

This is the first of a series of five new cans coming out this year. Last year, we sat down and came up with this idea for highly illustrative cans worthy of collecting. Each piece tells a little about the story behind the name. First up, Reaching Sail Red IPA. We created a super epic illustration of vivid red seas, with multiple pirate ships weathering the storm.

We wanted the illustrations to do must of the communication. The intent was to create something so special, fans of the brewery would want to collect the entire series and share on social media platforms, throughout the upcoming year.

5K Soda Can With Water Drops Mockup by Anthony Boyd Graphics
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Design Agency Name: Longo Designs
Organisation/Project Type: Agency, Published Commercial Design
Article Title: 14 Cannons Reaching Sail Beer Packaging
Brand / Project Name: 14 Cannons
External Design Credits: Ace Carmen
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Tone of Voice, Consumer Brand World, Consumer Product Brand Architecture
Design Deliverables: Consumer Graphic Packaging Design
Location: United States America
Market Country: United States America
Market Region: North America
Project Category: Beer and Cider
Consumer Packaging Format: Can
Consumer Substrate / Material: Metal