Corporate Branding for a Law Firm

Alo Studip - IP&P Corporate Branding

 Founded in 1985, The Firm provides legal services mainly in the corporate, tax, estate planning and real estate areas. We were engaged to help them revitalize their brand.

We created a brand identity that speaks their philosophy: honesty, trust and confidentiality. IP&P has been characterized by a personalized service and the creation of strong and long lasting relationships with clients. Subtle patterns and a dynamic set of logos were also created for its use throughout the brand system.

The brand’s dynamism emphasizes in the solidarity of the firm’s three partners. Each having its own specialty, we had to focus on a powerful and flexible identity.

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Design Agency Name: Alo Studip
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Corporate Branding for a Law Firm
Brand / Project Name: IP&P Corporate Branding
Project Type: Corporate Brand Creation, Corporate Brand Redesign
Strategic Deliverables: Corporate Brand Strategy, Corporate Tone of Voice, Corporate Brand World, Corporate Product Brand Architecture
Design Deliverables: Corporate Branding, Corporate Brand Creation, Corporate Brand Identity, Corporate Brand Identity System, Corporate Brand Guidelines, Corporate Brand Experience, Corporate Graphic Design, Corporate Structural Design
Service Brand Deliverables: Building Interior, Clothing/Uniforms, Digital Promotional, Digital Website, Packaging Promotion, Photography, Print Ad Campaign, Print Advertising, Print Annual Report, Print Brochure, Print Stationery, Signage Interior
Location: Mexico
Market Country: Multiple Countries
Market Region: Multiple Regions
Industry Category: Defense, Financial, Real Estate