Bendita Malta Craft Beer

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Hi! estudio - Bendita Malta

An offering to the Malta, drink as a blessing.
Blessed Malta, a craft beer that reveres the raw material with which it is made.
Two open hands as a sign of devotion frame the wheat with which the product is manufactured creating a graphic communication system that unites mystical, religious and cultural elements in a container.

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Design Agency Name: Hi! estudio
Organisation/Project Type: Agency, Published Commercial Design
Article Title: Bendita Malta Craft Beer
Brand / Project Name: Bendita Malta
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Tone of Voice
Design Deliverables: Consumer Branding
Location: Mexico
Market Country: Mexico
Market Region: Central America
Project Category: Beer and Cider
Consumer Packaging Format: Bottle
Consumer Substrate / Material: Glass