Latin Culture Inspired Brand Identity & Packaging Design for Quixote & Kids, a School for Spanish-speaking Children From Atlanta

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 Studio Defalt - Quixote & Kids

Quixote & Kids is an Atlanta-based project looking to change the way Spanish is taught to kids in the US by introducing kids not only to the Spanish language, but also to the culture from the Spanish-speaking countries.

The client wanted to create a space where the main objective will be teaching Spanish to kids, but within an environment that will introduce them not only to the language but also to the culture. An integrated coffee shop was part of this environment.

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Design Agency Name: Studio Defalt
Organisation/Project Type: Freelance, Published Commercial Design
Article Title: Latin Culture Inspired Brand Identity & Packaging Design for Quixote & Kids, a School for
Spanish-speaking Children From Atlanta
Brand / Project Name: Quixote & Kids
External Design Credits: Costanzo Studio - Creative Direction & Brand Strategy
Project Type: Consumer Brand Creation
Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Tone of Voice, Consumer Product Brand Architecture
Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Brand Identity, Consumer Brand Experience, Consumer Graphic Packaging Design, Consumer Brand Digital Design, Consumer Brand Advertising
Location: Romania
Market Country: United States America
Market Region: North America
Project Category: Beverages
Consumer Packaging Format: Bag, Cup, Pouch
Consumer Substrate / Material: Plastic, Pulp Paper